School Marketing Podcast #38: Word of Mouth Marketing Ideas

Word-of-mouth is commonly mentioned as the #1 source of referrals at every Christian school I work with.

Word-of-mouth marketing is also commonly mentioned as the #1 area of marketing private schools would most likely to learn more about.

In this episode, we answer two similar questions about getting more word-of-mouth conversations going with parents.  We also address the need for a parent ambassador group to encourage more word-of-mouth marketing at your school.

See our shownotes at the conclusion of this post.

Launch your platform! Get your blog started in 15 minutes or less with this quick video tutorial.

SHOWNOTES:

    1. 9 Steps Coaching Program – 10-month program
    2. Ask Randy any question about marketing your school!
    3. Andy Sernovitz’s book, “Word of Mouth Marketing” – click link to buy via Amazon
    4. Dr. Rick Newberry – Enrollment Catalyst
    5. John Jantsch (episode #34) – click to buy via Amazon John’s best-selling book on referral marketing
    6. Jonah Berger – author of “Contagious: Why Things Catch On” (great read about viral word-of-mouth marketing)
    7. See below or click here for more PODCAST episodes.
    8. Download our FREE ebooks (see bottom of page)
    9. Suggest a TOPIC or GUEST for the school marketing podcast.
    10. Review our podcast in iTunes – your positive feedback tells other school marketing, admission and communication professionals that this is worth their time (remember, most podcast episodes are only 14 min and 29 seconds long!)
    11. Subscribe to the school marketing podcast.

 

Buffer