Does your school have an integrated social media system? Does it matter?
I hope the answer to both questions is “YES!” But if not, let me tell you about why it’s important. (more…)
We begin our series on creating an effective social system for your school. In our first episode in this 3-part series, we talk about the importance of INTEGRATION. Also, I hope you’ll enjoy the D U C K D Y N A S T Y tribute in the intro – who would have thought we would have such a famous person perform the intro to our podcast?
Time [14:29]
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- Read this recent series of guest articles that Randy wrote for edSocialMedia: “3 Ingredients of Your School’s Social Strategy” (Part 1) and “The Secret Sauce of Your School’s Social Strategy” (Part 2)
- Read the additional article by John Jantsch, “What Integrated Marketing Looks Like Now“.
IMPORTANT NOTES:
- See below or click here for more PODCAST episodes.
- Suggest a TOPIC or GUEST for the school marketing podcast.
- If you have a question or comment about this episode or any of our school marketing podcast shows, leave us a VOICEMAIL.
- Review our podcast in iTunes – your positive feedback tells other school marketing, admission and communication professionals that this is worth their time (remember, most podcast episodes are only 14 min and 29 seconds long!)
- To subscribe to the school marketing podcast, click on the image below:
This past weekend, I completed my second half marathon in 12 months. My inaugural 13.1 mile effort was at the Dallas Rock n Roll marathon in March of 2012. I decided to run closer to home this past weekend (Feb 2013) in our hometown of Fort Worth at the Cowtown marathon.
So I will now attempt to relate my running experience to marketing (is this a stretch?) Here goes . . . “5 Things a Half Marathon Can Teach You About Marketing“: (more…)
Se continue our series on how private / Christian schools should be using Pinterest in their marketing strategy (click here if you missed Part 1?). See the shownotes below for links to various boards.
Time [14:29]
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SHOWNOTES:
- Follow Your School Marketing on Pinterest.
- Specifically follow our boards like Private Schools Pinning, Parent Articles, Schools & Social Media, and boards about recruitment, retention and referrals (what we call the 3 Rs of school marketing).
- Read about Oreo’s Instagram strategy during the Super Bowl.
- See the tweet that Oreo sent out during the blackout during the Super Bowl 2013 (“You Can Still Dunk in the Dark“).
- Read this recent article: “Turn Your School’s Pinterest Account into an Effective Marketing Tool”.
- Get your FREE DOWNLOAD: “47 Super Social Media Tips“!
IMPORTANT NOTES:
- See below or click here for more PODCAST episodes.
- Suggest a TOPIC or GUEST for the school marketing podcast.
- If you have a question or comment about this episode or any of our school marketing podcast shows, leave us a VOICEMAIL.
- Review our podcast in iTunes – your positive feedback tells other school marketing, admission and communication professionals that this is worth their time (remember, most podcast episodes are only 14 min and 29 seconds long!)
- Click here to listen to Part 1 of the Pinterest Podcast
- To subscribe to the school marketing podcast, click on the image below:
