School Social Media Marketing: What To Do After You Post Your Blog

School Social Media Marketing: What To Do After You Post A Blog

I love the infographic checklist in this article,12 Things To Do After You Wrote A Blogpost by Ruhani Rabin.  To tease you a little, here’s a summary of the first 6 items on the superbly simple checklist:

  1. Keyword optimize your post
  2. Syndicate your content
  3. Shorten your post’s URL
  4. Tailor your status updates
  5. Post teasers on other sites
  6. Bookmark your content

Click here to learn the final 6 suggestions and to read the full details (well worth your time!)

PS – if you need blogging ideas for your school, read “How to Think About Blog Topics For Your School” and “15 More Blog Topics For Your School” (articles from schneiderb.com).

PS2 – but why just put the responsibilities on heads of school? – consider “…Why teachers should have blogs” from Georg Couros.

 

Need A Retractable Display for Your Next School Marketing Event?

Need A Retractable Display for Your Next School Marketing Event?

Our customized retractable banner stands (also known as pop-up displays) are popular for several reasons:

  • EASY TO TRANSPORT – these lightweight retractable stands are conveniently packed in a small bag (less than 3′ wide) with a handle which makes for easy carrying from the car to the arena.
  • EASY TO SET UP – typically, it can take less than 5 minutes to pull up the banner, attaching it to a single pole, and ensuring it is clipped on the aluminum base.  Absolutely no tools are required!
  • QUALITY VINYL – these 10 mil indoor premium vinyl banners are durable and will last (not intended for outdoor use; they are not water-proof).
  • MULTI-USE – whether set up as stand-alone displays, or next to a table or a table-top display, these reasonably priced vinyl banners can stand next to a large 10′ floor display to draw attention or highlight a uniqueness of your school.  And with the right creative design, 3 or 4 stand-alone banners, could also stand next to one another to create an approximate 10-12′ wide “wall picture” (note: there is a 1-2″ gap when standing these retractable displays side-by-side.)
  • FREE PROFESSIONAL DESIGN – included in your purchase of a single-sided retractable banner is our complimentary graphic design services!  In addition to the vinyl banner, the aluminum stand and the lightweight tote bag, you’ll receive the option to have our design team take your logo, high resolution photos and other graphics and create an attract 4-color design the will certainly draw the attention of prospective families.  With this professional design, you will be offered 1 initial concept (based on our phone or email consultation) + 2 additional revisions (additional revisions can be added at an additional fee.)  Most online sites that sell similar retractable banners require camera-ready artwork or they will charge up to $125/hour for help with your custom design (bringing your total for banner, stand, and custom design to over $700!)  We can answer all your questions about custom design in our phone consultation.

As you prepare for your marketing events, we would love to help design a customized retractable banner for your next open house, preview night or expo event.  As an example of our work, in the right side of the image at the top of this post, you’ll see 3 retractable banners we recently designed for a nonprofit organization that works with children of abuse and neglect.

Contact us below to ask questions about pricing or to get started:

  • Ex: www.schoolname.org
  • Ex: www.facebook.com/schoolname
  • (we promise not to sell or distribute your email address to any third parties)
  • (if you have a PROMO code, include it in the box above)

How to Spend Your School Marketing Dollars in a Tight Economy

Spending Your School Marketing Dollars Wisely in a Tight Economy

As a Duct Tape Marketing consulting working with small business and private schools, we are always looking to help you spend your school marketing dollars wisely when the economy is tight.  In this guest article “Marketing Smart When Times Are Tight“, I suggest 5 ways to be:

  1. Be Valuable
  2. Be Helpful
  3. Be Strategic
  4. Be Different
  5. Be Referrable

Sound like smart marketing to you?  (Learn more about the principles of this international marketing system for your private school, too!)

Click here to read the full article on the Duct Tape Marketing Consulting blog to learn more specifically about the 5 ways to be.

FREE Marketing Tips for Your School!
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PODCAST: Part 1 – Creating Loyal Ambassadors – Retention

Private / Christian School Marketing Podcast - Marketing Twins - Randy Vaughn - Donny Vaughn

In order to significantly increase your retention rate, you have to cultivate “loyal ambassadors” in your school.  In this podcast episode, we begin a 2-part series on creating a culture throughout the year to ensure you have the highest retention rate as possible, and that your current families are enthusiastically spreading the word about your school.

In this episode of our school marketing podcast, we share some ideas on RETENTION.

Time [14:29]

UPDATE:   To hear Part II, click here

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IMPORTANT NOTES:

  1. See below or click here for more PODCAST episodes
  2. Suggest a TOPIC or GUEST for the school marketing podcast.
  3. To subscribe to the school marketing podcast, click on the image below:

Private School Marketing Podcast