Why standardized testing is a marketing issue (podcast #67)
RELATED ARTICLE: “Why the state-mandated standardized test in the public schools may be your best enrollment marketing tool”
Why your HOS should have a podcast – part 2 of 2 (podcast #48)
In this follow-up episode, the second in a 2-part series, we will explore the WHY behind having a podcast. Once you get past the barriers to entry (which we address in episode #47), we discuss 5 very important reasons why you should have a podcast. This can be applied to the Head of School for sure, but also include anyone in leadership such as an Athletic Director, Principal, or even a Student Leader.
Take action on items in this episode of the School Marketing Podcast (length – 14:29):
ACTION:
- Register: Strengthening Christian Schools Online Class, “Setting Up for Social Media Success” (4 sessions)
- Update on Randy’s speaking schedule at various private and Christian school conferences
- Listen to Episode #47, Part 1 of 2 on the topic of podcasting for your Head of School
- Pat Flynn’s “How to Start a Podcast Tutorial”
- Cliff Ravenscraft – learn everything you need to know from the “Podcast Answerman“
- Logitech microphone (less than $25!) – bought at Best Buy but available elsewhere
- Podbean for publishing your podcast (straight to iTunes and Stitcher Radio)
- What’s up with our 14:29 format?
- Review the podcast on iTunes
- Review the podcast on Facebook (click DESKTOP or FB MOBILE or APP)
- Review the podcast on iTunes
- See ALL the podcast shownotes for each episode of the School Marketing Podcast
- Take a course at the School Marketing Academy (one low price of $97 for an all-access pass)
- Sign up for a free 30-minute phone consultation with Randy
Why your HOS should have a podcast – part 1 of 2 (podcast #47)
In this first of a 2-part series on podcasting, I address some of the concerns about having a podcast. We try and tear down the barriers to entry so that you will see it as a valuable tool to substantiate your leadership, increase your influence and offer current and prospective families an opportunity to hear your voice!
Take action on items in this episode of the School Marketing Podcast (length – 14:29):
ACTION:
- Register: Strengthening Christian Schools Online Class, “Setting Up for Social Media Success” (4 sessions)
- Update on Randy’s speaking schedule at various private and Christian school conferences
- Listen to Episode #48, Part 2 of 2 on the topic of podcasting for your Head of School
- Pat Flynn’s “How to Start a Podcast Tutorial”
- Cliff Ravenscraft – learn everything you need to know from the “Podcast Answerman“
- Logitech microphone (less than $25!) – bought at Best Buy but available elsewhere
- Podbean for publishing your podcast (straight to iTunes and Stitcher Radio)
- What’s up with our 14:29 format?
- Review the podcast on iTunes
- Review the podcast on Facebook (click DESKTOP or FB MOBILE or APP)
- Review the podcast on iTunes
- See ALL the podcast shownotes for each episode of the School Marketing Podcast
- Take a course at the School Marketing Academy (one low price of $97 for an all-access pass)
- Sign up for a free 30-minute phone consultation with Randy
Preview of the School Marketing Spring Webinar Series (podcast #66)
3 Ways to Improve Open House (podcast #65)
Driving traffic to your school website with great content (podcast #64)
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