Archive for Social Media
This is the 2nd of a 3-part series called “9 Steps to Marketing Your Christian School.”
In this episode of this series, we will address the CONTENT component of the 9 steps, which includes steps #5 and #6. You will learn:
- Content must build trust and content can educate prospective families (and existing families, too)
- Where to engage online – how to “be everywhere” but also doing it well!
See our shownotes at the conclusion of this post for details, links, and other resources that we may have mentioned in this episode.
SHOWNOTES: Read More→
As your marketing and admission season ramps up, you will likely place advertisements in local magazines and newspapers (and for some of you, you may also pay to advertise on Facebook as well.) Here are 5 tips to make your advertising more effective: Read More→
Hashtags are the rage on Twitter, Instagram and even Facebook (and yes, they are available on other platforms as well). There are alot of you out there who are still confused about what hashtags are or even how to use them effectively within social media or your printed materials.
Listen to our podcast on hashtags and enjoy the first minute or 2 if you’re a fan of Jimmy Fallon or Justin Timberlake!
- Read about using hashtags in social media and events at your school (yourschoolmarketing.com/hashtag)
- See below or click here for more PODCAST episodes.
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The following is a guest article I wrote for EdSocialMedia.com – an awesome site for exploring the role of social media in schools!
In addition to the article below, here are the additional posts I have written for them in the past:
- Marketing Fail: 7 Opportunities You Missed at Graduation
- 3 ingredients for your school’s social media (part 1)
- 3 ingredients for your school’s social media (part 2)
In the most recent article, I take a look at schools and social media during a Friday night football game. Written in September, this is timely, but honestly, the themes and practical suggestions have implication during any sport any time of the year.
Explore 4 ways you can and should be capturing the Friday night sports moments at your school.