School marketing podcast returns in September!
After a summer hiatus, we are gearing up for the return of the School Marketing Podcast! Here’s some of the topics we will include in our episodes: (more…)
School marketing podcast #20: #EdSocialMedia Summit 2013 Highlights
In April 2013, I had the opportunity to attend the #EdSocialMedia Summit 2013 at the Walnut Hill School for the Arts in Natick, MA, just outside of Boston. In this episode, I will share highlights and takeways from the various speakers who offered practical tips on social media for K12 and HigherEd environments.
I linked to most of the speakers in the shownotes, along with some videos to watch.
– Randy Vaughn (follow me on Twitter: @schoolmktg
Time [14:29]
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SHOWNOTES: (more…)
Free Marketing Ideas for Christian Schools
As we continue to offer marketing consulting for private Christian schools all over the U.S., I wanted to give many of our new visitors a summary of the way we deliver free marketing ideas for private schools. We love to give away free ideas and freely share resources that we find all over the web. Here are a variety of ways we share marketing ideas with private schools:
- School Marketing Ideas on Facebook – we post almost every day links to articles on our site or from other marketing ideas we see around the web
- School Marketing Resources on Twitter (@schoolmktg) – reaching out to schools, consultants, educators, administrators, we love our Twitter community from all over the world! We also love to follow the hashtags #ismarketing, #indyschool and #schoolpr (don’t know what a hashtag is? watch this video)
- School Marketing Tips on Pinterest – we try and pin things that you will find helpful – so if you are a pinner, follow our boards like Private Schools Pinning, Parent Articles, Schools & Social Media, and boards about recruiting, retention and referrals (what we call the 3 Rs of school marketing).
- School Marketing Videos on YouTube – this is our venue for sharing educational “how-to” videos and a few archived video presentations
- School Marketing FREE REPORTS (see bottom of this page) – we invite you to download for free any of our free reports (we hope to add a few reports in 2013)
- School Marketing Newsletter – register for our free bi-weekly email marketing newsletter
I also found this article that you may want to review as well. What I found interesting is, at the end of the article, the Asker of the question tells you what idea meant the most. You will want to check it out: “Marketing ideas to help increase enrollment in private school?“
4 Schools – $400 Custom Facebook Page
- As you prepare for marketing events like a preview night or open house event, what if your Facebook page was a “virtual” open house?
- What if they could get a “tour” of your school’s uniqueness even before they called or came to your campus?
- What if alumni could connect to one another which fosters a strong donor base among former students?
- What if they could watch videos, see sports schedules, and even schedule a tour – without having to leave Facebook?
With a custom Facebook page, this is all possible!
Private Schools Using Pinterest – We Do!
Click image below to follow us on Pinterest for ideas, resources and tips for marketing your private school:
RELATED ARTICLE:
For schools not on Pinterest (now or never), it is still essential to consider your school’s visual strategy because parents and prospectives may want to pin your stuff! So even if you have no plans on pinning yourself, be sure and offer them strong pinnable visuals on your web pages, in blog posts and throughout your site that can be pinned (having a quick “Share” button with a Pinterest option is essential). You can also create strong video content on YouTube that can be pinned as well.
Read: A Pinterest strategy without pinboards
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