Have you ever had this thought:
If we could just get a new website and improve our social media, we’d be fine.
First of all, I do support your efforts to get a mobile-friendly, responsive school website.
Secondly, I wholeheartedly embrace having a strong social media strategy (if you need help with this, we coach schools specifically in this area of social media for schools – click here for more information).
But in reality, your school needs a total online presence. A comprehensive, holistic effort to dominate the web, drive traffic to your site and strengthen the telling of your school’s story online.
I am a Certified Duct Tape Marketing Consultant (since 2007) and have been trained by and collaborate with a global network of marketing consultants working in a variety of industries (I love helping the niche of private, independent and Christian schools install an effective marketing system).
In a recent blog post on the Duct Tape Marketing website, John Jantsch (founder) describes the elements of a Total Online Presence:
- Marketing activated website
- Content with editorial approach
- Social media
- Online networking
- Email marketing
- Search Engine Optimization
I love to help schools install an effective marketing system focused on the 3 Rs of school marketing: recruitment, retention and referrals. If I can help you focus on a total online presence, click the image below or click here to schedule your FREE phone consultation.
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