Does your school have a visual content strategy? Learn why you need one and some of the reasons it is important when dealing with Facebook, Pinterest and Instagram.
Time [14:29]
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SHOWNOTES:
- Follow Your School Marketing on Pinterest
- Specifically follow our boards like Private Schools Pinning, Parent Articles, Schools & Social Media, and boards about recruiting, retention and referrals (what we call the 3 Rs of school marketing).
- Read our guest article: “2 Easy Steps to a Visual Content Strategy.”
IMPORTANT NOTES:
- See below or click here for more PODCAST episodes
- Suggest a TOPIC or GUEST for the school marketing podcast.
- Review our podcast in iTunes – your positive feedback tells other school marketing, admission and communication professionals that this is worth their time (remember, most podcast episodes are only 14 min and 29 seconds long!)
- To subscribe to the school marketing podcast, click on the image below:
SCHOOL MARKETING PODCAST EPISODE #13:
In this episode of the school marketing podcast, Randy looks back at some of the new social media channels launched in 2012 and what’s ahead for 2013. We thank all of you for participating in the school marketing podcast community. When we launched this podcast last year, we wanted to provide a current and consistent podcast specifically talking about the things school marketing professionals need to hear. Thank you for your suggestions and feedback as we continue to make this school marketing podcast better and better!
Length: 14:29
A lot of schools wonder how they should be using social media. And more often than not, schools judge the effectiveness of social media simply based on admission event attendance or applications completed.
But there’s more to social media, and my two guests talk about this! Listen to Holy Trinity’s Susan Bearden and Catherine Koos talking about using social media to build relationships!
[Length: 51:00 – It’s a little longer than usual – but I think you’ll enjoy every minute!]
*Look at all the show notes!* (more…)
One of the most important marketing efforts a private school can do to attract new family is there annual or semi-annual Open House. Most schools will by default run their Open House in a traditional manner that can be stale, non eventful and flat unremarkable. That’s no way to attract a new host of families to your school.
In this podcast episode, we discuss 5 innovative ways to promote your private school’s next Open House.
Time [14:29]
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IMPORTANT NOTES:
- See below or click here for more PODCAST episodes
- Suggest a TOPIC or GUEST for the school marketing podcast.
- To subscribe to the school marketing podcast, click on the image below:
One of the most important marketing efforts a private school can do to attract new family is there annual or semi-annual Open House. Most schools will by default run their Open House in a traditional manner that can be stale, non eventful and flat unremarkable. That’s no way to attract a new host of families to your school.
In this podcast episode, we discuss 5 innovative ways to promote your private school’s next Open House.
Time [14:29]
___
IMPORTANT NOTES:
- See below or click here for more PODCAST episodes
- Suggest a TOPIC or GUEST for the school marketing podcast.
- To subscribe to the school marketing podcast, click on the image below:
In order to significantly increase your retention rate, you have to cultivate “loyal ambassadors” in your school. In this podcast episode, we conclude a 2-part series (click here for Part I) on creating a culture throughout the year to ensure you have the highest retention rate as possible, and that your current families are enthusiastically spreading the word about your school.
In this episode of our school marketing podcast, we share some ideas on REFERRALS.
Time [14:29]
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IMPORTANT NOTES:
- See below or click here for more PODCAST episodes
- Suggest a TOPIC or GUEST for the school marketing podcast.
- To subscribe to the school marketing podcast, click on the image below:
